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Press release
"We have all that is needed to share an individualistic outlook with creatives from big concerns who want to reproduce unique brand visuals but perhaps throughout thousands of stores", says Panespol's® general manager, José Juan Leva.
"We predict personalisation will engulf the shopping experience, even the products themselves, and a highly-personalised ambience is going to be the greatest weapon for stores fighting online shopping."
Strongly underwriting Panespol's® bespoke philosophy is its commitment to the practical qualities needed by customers in highly-competitive sectors and busy centres where speed and efficiency in makeovers is essential: light, tough solutions meeting fire prevention and ecological standards, and requiring no building work to install.
Meanwhile, Panespol® also announces a new media-friendly PRESS AREA, where you will find a comprehensive selection of company information, product details, images, logos, and much more.
Short Description
Panespol®, major supplier of interior decoration objects and a pioneer in polyurethane surface-covering systems for international retail chains and HoReCa franchises, has pledged its future to offering creatives maximum flexibility for absolute design personalisation.
The Spanish company, which in 2002 invented the polyurethane decorative panel system based on its own polymer patents, has now completed a shift in its marketing outlook from off-the-shelf wall-covering systems to a production formula based on providing tailor-made, three-dimensional solutions on request, and in any materials apt for bulk orders.
This underlines Panespol's® reading of proliferating signs that bespoke attention to customers' individual needs—and even their most outlandish dreams—is a tendency currently transcending markets and turning a global zeitgeist. To offer maximum diversity and differentiation to brands seeking unique visual props and special ambiences for their spaces, Panespol® has set up LAB as a bespoke service offering consultation and planning with clients' designers, architects, and project managers, with the aim of developing prototypes and manufacture in line with tight logistical demands. The company sees this as the perfect opportunity to fruitfully blend its development of polymer technology, industrial production techniques and capacities, and its wide experience in the detailed technique of small arts and crafts.