White on Cue
James Latham
unveils Valchromat’s brilliant new colour, White Pearl; a global first for MDF.
Today, James
Latham, the leading independent distributor of timber, panels and decors,
proudly introduces the sensational Valchromat White Pearl.
This innovation
marks a turning point in the manufacture and production of full-colour MDF, achieving
an unprecedented white hue. The result of seven years of R&D undertaken by
Valchromat, White Pearl truly embodies the premium brand’s boundary-pushing
reputation.
Distributed by
James Latham in the UK and Ireland, this game-changing board stands out from
the competition due to its exceptional brightness and opacity. A unique
proposition, this MDF has an attractive white shade across its entire length,
breadth, and depth.
Get it white
the first time
Set to
transform the way pale colours are used in interior and furniture design, the
material provides a literal and figurative blank canvas, offering endless
aesthetic potential for architects, designers, furniture makers and fit-out
professionals alike.
The latest
addition to Valchromat’s 12-Colour Palette range, White Pearl pairs seamlessly with
other shades in the collection or contrasts beautifully with other materials,
from natural timber and stone to burnished metals and tempered glass.
Importantly,
White Pearl empowers specifiers to unlock their creativity, whether envisaging
the panel taking centre stage or in a crucial supporting role. Its relative light-reflecting
nature also means it can take advantage of dynamic lighting, delivering a
minimalist, spare backdrop that throws other features into relief, even more so
when finished in a light reflective coating. It’s also able to harness coloured
lighting arrangements to create richer shades on the surface without needing to
swap out the panel, ideal for galleries, event spaces, or retail boutiques.
Not just a
pretty face
Beyond its
aesthetic appeal, White Pearl is engineered for performance. Its strength and moisture-resistance
make it an ideal material for everything from standalone furniture to interior
cladding; simultaneously delivering form, function, and visual appeal.
A firm
fabricator favourite, it’s easy to work and machine, tool friendly, non-toxic,
and upon request, can be supplied as a flame-retardant option. Similar to
Valchromat’s other panels, it’s also produced from sustainably sourced pine
sawdust and waste in a low-carbon environment.
Commenting on
this pioneering new product, Nick Widlinski, Panels Director at James Latham
says, “Once again, Valchromat has moved the dial even further for what can be done
within the MDF category. This is rightly regarded as an important moment across
the entire timber trade and we feel privileged to be able to introduce it to
the UK & Irish markets. The material is also symbolic of our businesses’
shared reputation for industry firsts and commitment to self-improvement,
enhancing our propositions to give customers what they want, when they need it
and, sometimes, before they’ve even thought of it.”
Valchromat
White Pearl is stocked nationwide across James Latham’s 12 depots. It’s
available in a variety of thicknesses, from 8mm to 30mm, and dimensions
starting at 2440mm x 1220mm.
For more
information on Valchromat White Pearl, or to request samples, click here.
To find out
more about James Latham and its extensive product portfolio click here.
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